Privacy Policy

Walk Cash
Effective Date: February 26, 2026
Last Updated: February 26, 2026

This Privacy Policy explains how Walk Cash (“Company”, “we”, “us”, or “our”) collects, uses, discloses, and safeguards information when you use the Walk Cash mobile application (the “App”).

This Privacy Policy is designed to comply with the General Data Protection Regulation (GDPR), Google Play User Data Policy, and other applicable data protection laws.

If you have questions, please contact us at:
📧 [email protected]

1. Information We Collect

Walk Cash is a fitness motivation and rewards application that tracks steps and allows users to earn points for participation and activity.

A. Information You Provide

  • Name or username (if account registration is enabled)
  • Email address (if required for account creation or support)
  • Profile information (such as age range, gender, or country, if applicable)
  • Referral information (if you invite friends)
  • Reward redemption details
  • Communications with customer support

B. Activity & Fitness Data

To provide step tracking functionality, the App may collect:

  • Step count
  • Distance walked
  • Activity duration
  • Daily and historical activity statistics

This information may be collected via device sensors or integrated fitness APIs (such as Google Fit, if enabled).
Fitness data is used solely to provide step tracking, calculate reward points, and display activity progress.

C. Automatically Collected Information

When you use the App, we and our service providers may automatically collect:

  • Device information (device model, OS version, language settings)
  • Unique device identifiers (including advertising ID, where applicable)
  • IP address
  • App usage data (features used, session duration)
  • Crash logs and diagnostic information

D. Points & Rewards Data

  • Points earned through steps and tasks
  • Task completion history
  • Redemption records
  • Eligibility verification information

Points:

  • Are virtual
  • Have no real-world cash value
  • May be redeemed for available digital gift cards
  • Are subject to eligibility and availability
  • Do not constitute gambling, betting, or employment income

2. How We Use Information

We use collected information to:

  • Track steps and activity progress
  • Calculate and manage reward points
  • Provide daily tasks and referral rewards
  • Improve app performance and user experience
  • Prevent fraud or abuse
  • Provide customer support
  • Serve advertisements (if applicable)
  • Comply with legal obligations

Fitness and step data are used only for providing app functionality and rewards calculation.

3. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process personal data under the following lawful bases:

  • Consent – for fitness data access and personalized advertising (where required)
  • Performance of a Contract – to provide step tracking and reward features
  • Legitimate Interests – to improve app performance, prevent fraud, and ensure security
  • Legal Obligation – where required by law

You may withdraw consent at any time through device settings or by contacting us.

4. Third-Party Services

The App integrates third-party SDKs and services for advertising, analytics, and performance monitoring. These services may collect and process information independently according to their own privacy policies.

A. Google AdMob (Advertising)

Used to display advertisements within the App. AdMob may collect:

  • Advertising identifiers
  • Device information
  • IP address
  • Interaction data

AdMob may serve personalized or non-personalized ads depending on user consent and regional requirements.
Privacy Policy: https://policies.google.com/privacy

B. Firebase (Analytics & Crash Reporting)

Used for analytics and crash monitoring. Firebase may collect:

  • Device identifiers
  • Usage statistics
  • Crash logs
  • Diagnostic data

Privacy Policy: https://firebase.google.com/support/privacy

C. Microsoft Clarity (User Interaction Analytics)

Used to analyze user interaction patterns to improve usability and engagement. Microsoft Clarity may collect:

  • Interaction data (taps, navigation flow)
  • Device information
  • Usage analytics

Privacy Policy: https://privacy.microsoft.com/privacystatement

These third-party providers may act as independent data controllers for certain data they collect.

5. Data Sharing

We do not sell personal data.

We may share information:

  • With service providers supporting analytics and advertising
  • With reward partners for redemption processing (if applicable)
  • When required by law or legal process
  • To protect our rights, users, and platform security
  • In connection with a merger, acquisition, or asset transfer

6. Data Retention

We retain personal data only as long as necessary to:

  • Maintain user accounts and reward records
  • Provide activity tracking history
  • Comply with legal obligations
  • Resolve disputes and enforce agreements

Users may request deletion of their personal data by contacting [email protected].

7. Data Security

We implement reasonable technical and organizational measures to safeguard personal data from unauthorized access, disclosure, alteration, or destruction.
However, no digital system can guarantee absolute security.

8. Children’s Privacy

Although the App may be rated for general audiences, it is designed for users capable of managing activity tracking and reward features.

We do not knowingly collect personal data from children under 13 (or the applicable minimum age in your jurisdiction). If such information is identified, we will take appropriate steps to delete it.
Parents or guardians may contact us at [email protected].

9. Your Rights Under GDPR

If you are located in the EEA, you have the right to:

  • Access your personal data
  • Correct inaccurate information
  • Request deletion
  • Restrict processing
  • Object to processing
  • Request data portability
  • Withdraw consent at any time
  • Lodge a complaint with a supervisory authority

To exercise your rights, contact [email protected].

10. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you may have the right to:

  • Know what personal information is collected
  • Request deletion
  • Opt out of certain data sharing for advertising purposes
  • Non-discrimination for exercising your rights

We do not sell personal information as defined under CCPA.
Requests may be submitted to [email protected].

11. Advertising & Device Identifiers

The App may use advertising identifiers such as Google Advertising ID for advertising and analytics purposes.
You may reset or limit ad tracking through your device settings.

12. International Data Transfers

Your information may be transferred and processed outside your country of residence. Where required, appropriate safeguards such as Standard Contractual Clauses are implemented.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be reflected by revising the “Last Updated” date.
Continued use of the App after changes indicates acceptance of the revised Privacy Policy.

Data Controller:
Walk Cash
Email: [email protected]